The GAME Plan Explained.

Our Advice-only Financial Planning Process.

The GAME Plan is about Asset Strategies.

We review all your assets, not just your financial assets. We show you how to make money, not just save money. We plan your life, not just your finances. It's like financial planning but more significant!


We are a global network of asset strategists called advice-only financial planners. We don't sell products; we sell plans. We don't sell securities; we sell strategies. We don't sell assets; we show you how to make, preserve, and exchange assets from one form to another to live longer and better.


An asset is a resource with economic value that an individual, corporation, or country owns or controls with the expectation that it will provide a future benefit. There are two types:


Tangible assets: Property, Pensions, Physical Assets, Financial Assets, and Business Assets.


Intangible assets: Brand, Goodwill, Legal Rights, Knowledge, Customer Lists, and Software.


Here's the thing ...


"The Game Plan is about leveraging assets to get what you want out of life."


Assets are created quickest when our strategies convert intangible assets to tangible assets. For example, you can leverage your know-how to make cash. We can show you a whole world of assets that you never thought you had. Then we show you how to convert them into financial assets.


Asset strategies solve a broader range of problems than traditional financial planning. For example, when there is a financial deficit, assets can be created by leveraging intangible assets and exchanged for financial assets quicker than with a conventional savings plan.


The conventional savings plan applies frugality and defers earned income (money earned elsewhere) to savings. This requires discipline, persistence, and a long investment period to allow compound growth to work its magic. The strategy works. But few people fit this profile.


People create wealth, not products. People create wealth by leveraging reputation, networks, skills, and know-how. The time horizon for an excellent asset-creating strategy is typically a few years.


What creates an asset?


The answer is to do what you are good at, what you love, and what the world needs and will pay for.


We look at navigating the inevitable short-term valleys of cash flow. We look at business plans to create diverse recurring income-producing short- and long-term assets. We have a future-ready financial planning process for our times.


We are the S.M.E.s that build S.M.E.s. We combine life planning, financial planning, proposition redesign, and business planning to create wealth & well-being in every area of your life.


"We need to be in a constant state of reimagining, thinking through the next phase of every aspect of our lives. You can start that process anytime if you are committed to true change. Why not reimagine yourself before someone or something "reimagines" your life for you?"


- Michael Clinton is the author of ROAR into the second half of your life (Before It's Too Late), published in 2021.


Your best days are ahead, but we live in uncertain times.


The welfare state throughout the developed world is bankrupt. The pensions systems load "too much risk onto individuals". The reason is not politics but arithmetic. 


There has also been a significant decline in people's perceptions of employment security. 


"The new reality is that working at a job may be the riskier choice. Instead, take the safe road and go out on your own." 


- Chris Guillebeau, author of the $100 startup, published in 2012 & 2015.


And financial planning practices must change forever as artificial intelligence, robotics, and other socio-economic factors replace the need for human workers. We need transformational assets, such as creativity, relationships, stamina, and imagination. We need to be in a constant state of reimagining. 


Creating your future-ready asset portfolios diversifies income streams and reduces fiscal risk. You create asset value on your balance sheet when you own the income stream. You create financial stability in an unpredictable future.


"The traditional life required only the lightest planning touch and little in the way of reflection since it had certainty and predictability baked into it."


- Lynda Gratton & Andrew J. Scott are the authors of The 100-Year Life - Living and Working in the Age of Longevity, published in 2017 & 2020.


Our unique future-ready approach to financial planning for these challenging times is called the G.A.M.E. Plan.




We show financial coaches & financial planners how to create and preserve assets by teaching them our proven proposition development framework. Tried and tested over decades in the banking industry, our asset generation plans deliver accelerated growth whilst minimising the risk of failure.


We are highly skilled financial planners and proposition architects. We are the asset strategists. The advice-only financial planners. We help businesses build businesses. When people don't have assets, they need plans to build them. That's the G.A.M.E. Plan.


For free updates, sign up for our "Asset Strategies" LinkedIn Newsletter by clicking here.


The Game Plan Is A Natural Cycle From Creation to Manfestation


The Game Plan is a philosophy and psychology of great theoretical and practical depth that deals with the whole person. The Game Plan is a system of personal development and self-realisation that helps you live life to the full. We organise a universal set of timeless principles belonging to all humanity into an actionable, sequential framework of thinking.


The Game Plan is a future-ready financial planning process suitable for advice-only financial planners.


This planning method is multi-dimensional, following the whole-person paradigm.


We are four-natured beings in whom spirituality, emotionality, materialism, and intellectualism coexist. The first two natures relate to self-transcendence and our inner world of intuition and meaning, the latter to self-actualisation and our outer world of instinct and money. Our intuitive and instinctive impulses are so profoundly opposed to one another, yet the paradox is they must coexist in balance for us to live a well-lived life.


This is what we mean by creating wealth in every area of your life. Mind. Body. Heart. Spirit.


As Stephen R. Covey explains in the 8th Habit, " The four basic needs are to live, learn, love, and leave a lasting legacy".


How do we manifest wealth in every area of our lives?


On your journey for reconciliation of opposing forces, you must traverse four peaks of the G.A.M.E. plan.


  • Goals: Path of Love – the journey from intuition and spiritual intelligence S.Q. to emotional intelligence E.Q.
  • Actions: Path of Grounding – the journey from emotional intelligence E.Q. to instinct and physical intelligence P.Q.
  • Means: Path of Numbers – the journey from physical intelligence P.Q. to rational intelligence I.Q.
  • Execution: Path of Manifestation – the journey from rational intelligence I.Q. to spiritual intelligence S.Q.


The Four Basic Needs

To Live, to Learn, to Love, and to Leave a Legacy. 



The GAME Plan takes you on a cycle from creation to manifestation through Goals, Actions, Means, and Execution. Building on the highest manifestations of personal influence: Conscience, Passion, Discipline, and Vision.

Let us explain the various quadrants in the cycle.


The G.A.M.E. Quadrants


Our Goals journey takes us from beliefs to feelings. Here we set big inspiring goals in the four dimensions of life. The output is a Purpose Statement.


Our Actions journey takes us from feelings to actions. Here we look at obstacles and ground our vision. The output is an Action Plan.


Our Means journey takes us from actions to thoughts. Here we create the financial architecture to support our dreams. The output is a Financial Plan.


Our Execution journey takes us from thoughts to beliefs. Here we coach implementation and review. The output is an Execution Plan.


Goals (Step one)

We identify your values to give the planned integrity and gifted potential from which we define your life purpose. The result is to know what you are good at.


Through the goals phase, we create, relate to, and connect with your ideal life in mind, body, heart, and spirit. The result is to know what you love.


We combine what you are good at and what you love into a passion. We light the lamp of inspiration within a purpose statement. We do not judge or evaluate the statement; we observe it.


The Game Plan is for those seeking personal growth in all areas. Personal growth needs are for connection, contribution, and soul expression.


Our system for Goals is the Significant STORIES System.


In the Game Plan, connection and contribution are the first two questions. Soul expression is the primary motivation, the Purpose Statement that inspires you.


Richard Barrett, in a New Psychology of Human Well-being, puts it as follows:


"The primary motivation of the soul is self-expression. Self-expression means allowing the passion and creativity of the soul to flow through your being. The soul also has two secondary motivations: connecting and contributing. We connect when we form unconditional loving relationships and live a values-driven life. We contribute when we use our skills, gifts and talents to support the well-being of others and live a purpose-driven life."


Our Goals journey takes us from beliefs to feelings.


Actions (Step two)

Through the actions phase, we take your inspiring goals through a testing ground to create a practical project plan. We have socialised the goals to navigate obstacles and achieve practical solutions that we instinctually know will work. We ground your vision. We keep the lamp lit within. The output is an action plan.


In the Action quadrant of the cycle from creation to manifestation, East to South, the journey takes us from socialising our goals by communication to grounding them, making them realistic and achievable in the physical realm.


Our system for Actions is the Block Buster ROADMAP.


Getting things done is tough! Here you get to confront the Higher-Way Robber seeking to steal your dreams.


Our Actions journey takes us from feelings to actions.


Means (Step three)

Through the means phase, we transform actions into a financial model that we test numerically to define realistic strategies and timescales for implementation. We have taken actions we instinctually know will work, and through in-depth analysis and modelling, we achieve wise, manageable solutions for implementation. The output is a financial plan.


Our system for Means is the Financial Freedom Forecaster. Our consumer-centred financial planning application integrated with an Open Banking application is HapNav - The Happiness Navigator!


Nine times in 10, we need to create more wealth. People create wealth, not products. Here we create an Asset Strategy using our Ikigai Proposition Development Framework to drop into the cash flow forecast to make good the shortfall. We provide education on running your finances.


Our Means journey takes us from actions to thoughts.


Execution (Step four)

You implement the financial plan through the execution phase by manifesting the changes you want to see in your life and finances. You implement your financial decisions. You appoint an accountability partner. You execute the Game Plan.


Our system for Execution is the Stand & DELIVER Game Giver.


There is an ongoing review process where we re-create visions for the subsequent cycle from creation to manifestation.


Our Execution journey takes us from thoughts to beliefs.


No Goal Is Too Large!


The Game Plan is a powerful personal development programme with unlimited potential. The outcome can be anything you wish, from a slight change in your life to delivering lasting change on a global scale.


The question to ask yourself is, what is the full extent of your gifted potential? And, how far are you willing to go in pursuing your life purpose? Is it a little, or is it all the way? Remember, you do not have to follow your gifted potential, nor are you free to abandon it.


No challenge is too great. If you choose, you can contribute significantly to restoring the planet to balance and peace. For example, I used the Game Plan to contribute to saving the lives of five million children. My team picked up an award for the best investment product in the world. The first client was the Pope.


How far can your gifted potential take you?


Currently, my focus is on fixing the global financial services industry. It may seem impossible, but as Nelson Mandela said, “It always seems impossible until it’s done.”


You, too, can achieve the impossible by using the Game Plan. What is your impossible?

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